Front page
hero.broadsheet-front-page · hero
- Rule
- Edition ears and motto, the blackletter nameplate centred between rules, a dateline, then the lead story on 1–8 (headline, deck, photo, two text columns) and an 'In brief' rail on 9–12 behind a vertical rule.
- Slots
index,tagline,eyebrow,siteName,meta,headline,subhead,heroImage,statement,body2,sectionLabel,items[3..5],contact,cta- Grid
- earLeft
1-3· motto5-8· earRight10-12· nameplatefull· lead1-8· brief9-12· subscribe9-12 - Notes
- The 4 px divider under the nameplate is drawn as a double rule (3 px + 1 px with a 2 px gap). Body columns are justified with hyphenation.
Top line (ears): volume and number in small caps on 1–3 and the motto in italic centred on 5–8 (both hidden on phone), price or edition in small caps right-aligned on 10–12. A hairline. The nameplate (site name) centred at step 7 in the blackletter face. A double rule. A centred small-caps dateline ("Monday, October 24, 2026 · London"). A hairline. Then the lead story on 1–8: headline in the body serif at step 6 weight 700 (max ~26 ch), an italic deck (lead size), a 16:9 grayscale photo with caption, and the story in two justified columns (1–6, 7–12 of its own grid) whose text differs from the deck. On 9–12, behind a 1 px vertical rule that runs the full height of the lead: a small-caps "In brief" label, 3–5 briefs (h4 head + small text) separated by hairlines, then a 2 px rule and a boxed (1 px) ear with a small-caps line and the small primary CTA.
Open alone, full size (desktop, tablet, phone; layout tree included)
06
Strategy and design for companies that make things
Brand & product studio
Northfold
Booking projects from June 2026
We make complicated companies simple to choose
Northfold is a 14-person studio helping manufacturers, labs and B2B teams explain what they do — and look like they mean it.
Most rebrands fail because they start with a logo. Ours start with a sales call recording and a spreadsheet of lost deals.
Positioning, identity and websites for teams with a hard product and a short runway.
Introducing
Discovery sprint
Two weeks of interviews, audits and competitor teardown.
Positioning workshop
A day with your leadership to agree on one story.
Identity design
Logo, type, colour, motion and a working toolkit.
Website
Strategy, copy, design and build in Webflow or Next.js.
Send us a message
Start a projectBrand & product studio
Northfold
Booking projects from June 2026
We make complicated companies simple to choose
Northfold is a 14-person studio helping manufacturers, labs and B2B teams explain what they do — and look like they mean it.
Most rebrands fail because they start with a logo. Ours start with a sales call recording and a spreadsheet of lost deals.
Positioning, identity and websites for teams with a hard product and a short runway.
Introducing
Discovery sprint
Two weeks of interviews, audits and competitor teardown.
Positioning workshop
A day with your leadership to agree on one story.
Identity design
Logo, type, colour, motion and a working toolkit.
Website
Strategy, copy, design and build in Webflow or Next.js.
Send us a message
Start a project